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August 22, 2023Matt Holt, the founder, and CEO of U.S. Integrity, says his company visited five college athletic departments for on-site sports wagering educational sessions last year. This year, he’s received requests from about 50 schools. The increased desire for sports betting education comes as the college sports industry has been hit with numerous violations. Former Alabama baseball head coach Brad Bohannon was fired after it came to light – partly due to U.S. Integrity’s work – that he allegedly shared inside information with an Ohio bettor.
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Shortly after that situation evolved, Iowa and Iowa State revealed that numerous current athletes were investigated for sports betting violations. Some players reportedly bet on their games, and Iowa State defensive lineman Isaiah Lee allegedly bet against his team in a game he played.
An increased appetite for sports betting education has also come with increased focus from student-athletes, who Holt says have been “much more attentive” during the roughly.
Last year, Virginia Tech linebacker Alan Tisdale served a six-game suspension for placing wagers on the NBA Finals from a FanDuel account. During a team meeting about betting rules, Tisdale realized his wagers violated NCAA rules and self-reported the mistake, for which he subsequently was suspended.
Tisdale didn’t try to hide his identity or cover his tracks like some violators; he wasn’t familiar with NCAA rules. With Virginia legalizing mobile sports betting, Tisdale assumed he was fine to wager on sports other than his own.
Tisdale’s violation became a lesson for everyone inside the Virginia Tech athletic department. Virginia Tech covers sports wagering rules with each team at the beginning and end of every academic year as part of its ongoing educational efforts. The athletic department also sends electronic communications to athletes throughout the year, especially before major sporting events like the Super Bowl, to refresh the players on NCAA rules.
Plenty of other college athletic departments are continuously focusing on betting education. Holt says U.S. Integrity will visit “basically every SEC school, every Big 12 school,” and then about 25 other colleges this year, with many of those visits scheduled for August.
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